Monthly/Bi-Weekly Tasks:Daily Tasks:Common Questions

LinkedIn Sales Navigator and OttoMatey are a formidable duo when combined. This guide offers a concise roadmap to help users leverage both platforms effectively, ensuring optimal results.

💡TIP: Consistency is key. Regularly updating your searches and campaigns can lead to better results over time.

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Monthly/Bi-Weekly Tasks:

1. ### Identify Your Target Audience

• • Use LinkedIn Sales Navigator's Lead Search.

• • Define criteria like job titles, industries, regions, etc.

• • Save your search for future reference.

2. ### Set Up an OttoMatey Campaign

• • Navigate to the campaign creation section in OttoMatey.

• • Input your messaging, follow-up sequences, and other campaign details.

• • Link your saved LinkedIn Sales Navigator search.

3. ### Update Your Searches

• • Rerun your saved searches in Sales Navigator to find new leads.

• • Alternatively, create a new search based on evolving criteria.

• • Add this updated/new search to your ongoing or new OttoMatey campaign.

4. ### Analyze Campaign Results

• • Review metrics like response rate, conversion rate, and more in OttoMatey.

• • Adjust campaign parameters based on insights.

5. ### Iterate

• • Based on your analysis, go back to step 1 and refine your approach.

• • Repeat this cycle monthly or bi-weekly for continuous improvement.

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Daily Tasks:

1. ### Manage Your LinkedIn Inbox

• • Use OttoMatey's inbox feature to efficiently handle LinkedIn messages.

• • Prioritize responses, categorize leads, and ensure timely follow-ups.

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Common Questions

Q: How often should I update my LinkedIn Sales Navigator searches?

Answer: It's recommended to update or create new searches in LinkedIn Sales Navigator on a monthly or bi-weekly basis to capture fresh leads.

Q: Can I automate responses in OttoMatey based on LinkedIn messages?

Answer: OttoMatey allows for automated sequences, but personalized responses based on specific LinkedIn messages should be crafted manually for best results.

💡Tip Always keep an eye on the quality of leads you're getting. It's not just about quantity. Fine-tuning your searches and campaigns regularly ensures you're reaching the right audience.

Updated on: 08/07/2024